Coverzones, a small business insurance comparison and policy management site has appointed Diffusion to develop and implement an integrated communications campaign across social and traditional media.

A completely impartial service, Coverzones lets small business owners compare, buy and manage bespoke business insurance policies online. Over the coming months we will be identifying and engaging with small business owner communities through social media to drive traffic to Coverzones.com while also implementing and issues-based traditional media campaign to build greater brand awareness in national and small business press.

Coverzones is an extremely useful service for small business owners and we’re looking forward to using a range of online and traditional media tactics to build greater brand awareness and drive website traffic.