You’re rather special. Yes, there’s your five years of expertise in consumer PR, a proven track-record in winning and retaining big brands, managing a client portfolio and motivating a team. You also thrive in designing and delivering campaigns that make a real impact, you may even have a few awards already glittering on your mantelpiece….all that’s taken as read.  What makes you different is your passion for innovation, excitement at the possibilities of digital and your ambition to build a big future.

As a consultancy, we’re pretty special too.  Since launching in 2008 Diffusion has been at the forefront of delivering campaigns that integrate the best in traditional media relations, social media and search to create campaigns that really connect.  Our approach has attracted clients including British retail icons, national charities, multiple UK government departments and one of the world’s largest cosmetics and beauty groups.  We’ve grown into a 12-strong agency in just 18-months and our success and impact has been recognised in being named as PR Week’s New Consultancy of the Year.  However, that was just the beginning of the story.

If you would like to write the next chapter, we’d love to hear your ideas.

To apply and for further information, please send your CV to daljit.bhurji@diffusionpr.com
For more information on our Talent Management approach and benefits packages click here.

Closing date: 15 March 2010: No recruitment agencies please.

You really need a fresh challenge. With over three years as a PR professional you have strong personal contacts with key consumer, business and technology writers across both mainstream and social media channels.  You have a real interest in how brands are using the web to engage with customers and a real desire to represent the companies who are pushing the boundaries of integrated communication. As an account manager you have demonstrated you can build relationships with senior decision makers based on trust, honesty and confident and considered client counsel.

Now you’re asking yourself – what next? As a Campaign Manager at Diffusion we promise you three things: innovation, responsibility and real job satisfaction. By working with established brands in our Consumer and Media practices, you will be given the opportunity to help shape and implement innovative, award-winning  campaigns. These will use your skills and love of media relations integrated with the latest Social Media and Search techniques.  By joining PR Week’s New Consultancy of the Year, you will be in a great place to build a career in the one of Europe’s most exciting and talked about agencies.

You will be given the responsibility to manage and grow your own team and portfolio of clients through extensive involvement in new business development. You’ll not only get job satisfaction from doing brilliant work with great colleagues for fantastic clients, though we think that always helps. Through our commitment to Talent Management we offer fast-track career development to the brightest and you’ll be rewarded with a progressive salary and benefits package.

Is this the challenge you’re looking for?

To apply and for further information, please send your CV to daljit.bhurji@diffusionpr.com
For more information on our Talent Management approach and benefits packages click here.

Closing date: 15 March 2010: No recruitment agencies please.

With a new year ahead of you it’s perfectly natural to be contemplating whether you are in the right job.  Are you working for clients you love, in a culture that is constantly innovating and pushing the boundaries of PR? Is your career where you want to it to be and can you see a clear path to promotion ahead of you? Is your employer investing in you to make sure you have the integrated communication skills which are essential for effective PR today?

If the answer to any of these questions is ‘no’, perhaps now’s the time to see what fresh opportunities are out there? Here at Diffusion, we are looking for a talented Senior Campaign Executive to join our 12-strong team in early 2010.  You will work across our consumer and digital technology practices with an exciting mixture of global superbrands and innovative start-ups.  After 18-months in PR, you will have an iPhone bursting with contacts across a broad range of national consumer media from print, broadcast to online as well as relationships with prominent consumer blogs, sites and forums.

At Diffusion, you’ll not only get job satisfaction from doing brilliant work with great colleagues for fantastic clients, though we think that always helps. Through our commitment to Talent Management we offer fast-track career development to the brightest and a tailored training programme. And it goes without saying that your hard work and commitment will be rewarded with a market leading salary and benefits package. So if you want to spend 2010 and beyond working for PR Week’s New Consultancy of the Year, we’d love to hear from you!

To apply and for further information, please send your CV to daljit.bhurji@diffusionpr.com. For more information on our Talent Management approach and benefits packages click here.

Closing date: 15 March 2010: No recruitment agencies please.

London, 14 December 2009 – The Royal Institution (www.Rigb.org), one of the UK’s oldest and most respected science-based communities has appointed Diffusion to run an integrated digital campaign to promote its annual Christmas Lectures.  First delivered by Michael Faraday in 1825 and an iconic fixture of the festive TV schedule since 1966, the 2009 Christmas Lectures will be the first to take advantage of digital platforms to deliver an interactive audience experience.

The 2009 Lectures titled “The 300 million years war” will have a strong environmental theme, examining the complex relationship between animal and plant life.  Diffusion will be using digital and traditional media channels to reach out to young people, teachers and parents to drive viewers to the lectures which will for the first time be broadcast on More 4 between 21st and 25th December.  The agency has also been tasked with driving traffic to the Royal Institution website, which will host new interactive digital content and services.

The Lectures will be delivered by leading UK ecologist Prof Sue Hartley and viewers will be able to ask her questions about each programme via a live web chat straight after each show, as well as submit questions in real-time using Twitter and Facebook.  The RI has also developed digital content to download to encourage viewers to conduct their own experiments at home with their friends and family and then share tips and their results via the RI website.

Ivan Ristic, Director, Diffusion commented, “Our experience shows that digital channels and online communities need to be central to any campaign trying to engage with young people. The RI has recognised this, both in the interactive format of this year’s Christmas Lectures and in the design of PR campaign it wanted to promote the 2009 shows.”

Olympia Brown, Senior YPP Coordinator, The Royal Institution comments, “The Christmas Lectures at the Royal Institution are an established part of the British Christmas, having run since 1825.  The key for us was to work with an agency which was able to take this sense of heritage and maintain relevance to a modern audience.  We were impressed with Diffusion’s expertise in reaching out and engaging with young audiences online and being able to use digital content to drive online traffic.”

As reported by PR Week, Diffusion has been appointed by the Royal Institution of Great Britain to develop and implement an integrated digital campaign to promote the annual Christmas Lectures.

The Christmas lectures have been held since 1825 when Michael Faraday (pictured above) delivered the very first one, and since then have become an iconic fixture of the festive TV schedule. This year we’re working with the Royal Institution to take advantage of digital platforms to deliver an interactive audience experience.

The lectures this year are titled ‘The 300 million years war’ and have a strong environmental theme, examining the complex relationship between plant and animal life. We will be using digital and traditional media channels to reach out to young people, teachers and parents to drive viewers to the lectures which will be broadcast on More 4 between 21-25 December.

London, 9 July 2009 – Diffusion today launches Diffusion Mobile, a specialist consultancy which, for the first time, will focus on providing integrated communications campaigns built around media relations, social media and search to companies operating in the mobile industry. The consultancy will target rapidly growing and broadly consumer orientated segments of mobile telecoms including; content and applications, mobile advertising and consumer hardware.

Diffusion Mobile has been selected by Juniper Research, a leading telecoms analyst firm specialising in the mobile and wireless sector, to support the release of key reports launched by the organisation across the coming year. Diffusion Mobile will run an integrated digital campaign to raise awareness of the firm and its market reports, positioning its analysts as industry thought leaders.

Diffusion Mobile has begun building a dedicated team of mobile industry PR specialists, with senior consultant David Ross-Tomlin, formerly of Nelson Bostock, recruited to build the Diffusion Mobile team and service offering. Ross-Tomlin’s experience includes leading campaigns for brands such as BlackBerry, Ericsson and HTC. He will report directly to Diffusion’s managing director, Daljit Bhurji.

Diffusion has identified mobile as a hot spot for growth in the technology sector over the next five years, with revenues from mobile applications alone set to reach $25bn by 2014.* Daljit Bhurji, managing director of Diffusion commented, “Competition and innovation in the mobile sector is becoming increasingly intense, and creative PR is essential to secure the mindshare of consumers, mobile industry partners and the investor community. Diffusion Mobile will demonstrate the growing importance of digital as part of a wider communications strategy, providing our clients strategic advice on the new rules of communication in plain English.”

Reflecting Diffusion PR’s focus on accountability and measurement, Diffusion Mobile will also operate on a payment by results basis, with clear deliverables and clients only paying for results actually achieved. Diffusion Mobile will initially be headquartered at Diffusion’s offices in central London.

*Juniper Research April 2009

As reported in the latest edition of PR Week, ipoints.co.uk, the rewards-based online shopping portal has appointed Diffusion to create and implement a social media campaign aimed at driving consumer traffic to their web site. Our campaign will target consumers across a range of platforms to educate them on the benefits of collecting points for their day-to-day shopping online, and redeeming them for rewards. We will also be integrating traditional media outreach to build wider brand awareness amongst consumers.

ipoints.co.uk was founded in 2000. It is owned by European online marketing specialist Maximiles and counts more than two million members who use the UK portal to collect points and redeem rewards for their day-to-day shopping.

We’re looking forward to working with ipoints.co.uk to drive quantifiable traffic to the site through social media and to building wider brand awareness through traditional media.